Market Entry Consulting

Entering a new market can feel overwhelming when you’re not familiar with the customers, competitors, or distribution channels. We understand that these unknowns can be stressful and costly in terms of time and resources

That’s why we offer a customized market entry strategy that helps clarify your path forward. By gaining insights into the market, your target customers, and your competitors, we can reduce the uncertainty. With this clarity, you’ll be able to move forward confidently and achieve your goals

Are these concerns on your mind?

Not being sure about the market size and profitability?

Wondering how customers will react to your brand and products?

Uncertain about what distributors will need to bring you into their portfolio?

Not knowing the what unfulfilled needs customers have?

Clearly understand the market size, competition, and profitability

Know exactly what to expect from distributors and how customers will respond to your offering

You’ll gain a clear understanding of your customers’ unmet needs and be ready to seize those opportunities as they arise

If you’re interested in learning about the benefits of market entry analysis and how to prioritize the markets to enter, you can check out the following post about how to prioritize the markets to enter in a systematic way.

Because as former officers, directors, and managers, we know firsthand the challenges of breaking into a new market. That’s why, since 2000, we’ve successfully completed over 200 market entry projects across various industries and sectors

We’re also proud to have experience working throughout every Spanish- and Portuguese-speaking country in Latin America, as well as Spain and Portugal

Here’s what our clients have said about us:

For almost 25 years, we’ve been delivering market entry consulting services. With an impressive NPS of 82.2%, we’re proud to surpass the threshold of 70%, which is already considered excellent

Market entry consulting for FMCG, fast moving consumer goods companies
Market entry consulting for FMCG, fast moving consumer goods companies
Market entry consulting for FMCG, fast moving consumer goods companies
Market entry consulting for FMCG, fast moving consumer goods companies
Market entry consulting for FMCG, fast moving consumer goods companies
Market entry consulting for FMCG, fast moving consumer goods companies
Market entry consulting for B2B industrial companies
Market entry consulting for B2B industrial companies
Market entry consulting for B2B industrial companies
Market entry consulting for B2B industrial companies
Market entry consulting for B2B industrial companies
Market entry consulting for B2B industrial companies
Market entry consulting for pharmaceutical companies
Market entry consulting for pharmaceutical companies
Market entry consulting for pharmaceutical companies
Market entry consulting for pharmaceutical companies
Market entry consulting for pharmaceutical companies
Market entry consulting for pharmaceutical companies

1. You make risky decisions: Lack of data-driven Insights leads to high-stakes guesswork. Without market entry analysis, your company makes decisions based on gut feelings rather than hard data. This increases the risk of costly mistakes, as you miss the insights and trends that guide more informed, successful actions. You end up navigating new markets blindly.

2. You missed a competitive edge: Failing to uncover market gaps and opportunities. Without thorough market entry analysis, you lose the ability to pinpoint your competitors’ weaknesses and gaps in the market. This means missing out on strategic opportunities to position your business more effectively and gain a competitive advantage.

3. You have misaligned offerings: Not understanding what your customers truly want. Skipping market entry analysis leaves you disconnected from customer needs and preferences. You miss out on key insights about their buying behavior and the trends driving their decisions, which can result in a product or service that doesn’t resonate or succeed in the new market.

Schedule a quick call

In a brief call, we’ll ask for some basic information to prepare a custom proposal just for you. Once ready, we’ll send it over for your review, and as soon as it’s approved, we’ll get started on your market entry consulting project

Receive your market entry strategy

Throughout the project, we’ll provide at least two deliverables:

First, we’ll share the preliminary results, so we can fine-tune the project to meet your specific needs

Then, we’ll present our final recommendations

Enter the market with confidence

By implementing this strategy, you’ll have the confidence and knowledge you need to thrive in your new market!

We’re ready when you are! Let’s work together to achieve your goals!

If you’ve read this far, we know you’re interested! Let us send you a guide on how to assess the attractiveness of different markets. Just drop us your email, and we’ll send it right over.

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