Our experienced executives are ready to support you in achieving market share and profit growth!
There’s no one-size-fits-all solution for business success; it depends on your unique situation and market. That’s where experience comes in—and we have plenty. Every member of our team has held leadership roles in marketing, sales, and finance. We didn’t just start as consultants; we’ve lived through the challenges and know firsthand what works and what doesn’t.
With over 160 years of combined experience, we’ve worked across various industries and countries. We’re confident we can help you increase your market share and profitability.
Meet Our Partners and Directors!
Adrian Alvarez, PhD, Managing Partner
With 32 years of experience, a PhD, and education from Wharton, Adrian leads projects in industrial products, consumer goods, and healthcare. His expertise spans Wargames, benchmarking, M&A, strategic consulting, and sales training. Adrian has led projects across Latin America, Spain, and Portugal and is a regular speaker on strategy. Fluent in five languages, he’s served on the SCIP Board and received several prestigious awards. Adrian also teaches at the MBA level in Argentina and Brazil
Graciela García, CFO
With 28 years of experience and a degree from UADE, Graciela has worked in industrial products, services, and consumer goods. She specializes in market analysis, penetration, and research, leading projects throughout Latin America, Spain, and Portugal. Graciela has also led several dot-com companies, bringing a practical and results-oriented approach to her work
Víctor Sales Navas, COO
With 34 years of experience and an Accounting degree from UBA, Víctor leads our services practice, focusing on logistics, ports, consumer goods, and industrial products. He’s an expert in market research, benchmarking, competitive intelligence, and M&A, with experience leading projects across Latin America. Víctor speaks English, Portuguese, and Spanish, and has successfully led start-ups across the region
Laura Giacosa, Pharmaceutical Market Leader
With 34 years of experience and a degree from UBA, Laura leads our pharmaceutical practice. She’s an expert in business intelligence, wargames, sales training, M&A, and strategic consulting. Laura has led projects throughout Latin America and is a frequent speaker on business intelligence in the region. She’s fluent in English and Spanish and has served on the board of the Argentine Pharmaceutical Marketing Society (SAMF)
Sergio Sales Navas, Project Director
With 28 years of experience and a degree from UBA, Sergio has deep expertise in consumer goods, services, and industrial products. He’s an expert in competitive intelligence, benchmarking, mergers, and strategic consulting. Sergio has led projects across Latin America and is fluent in both English and Spanish. He also has significant experience leading start-ups in the region
Rossana Méndez Arenas, Market Research Practice Leader
With 28 years of experience and a degree from UBA, Rossana leads our market research practice, focusing on consumer goods, services, logistics, and ports. She specializes in market analysis and penetration and has led projects throughout Latin America. Fluent in English and Spanish, Rossana has taught at the University of Belgrano and the Fundación de Altos Estudios