Leverage Data to Achieve Market Superiority through Benchmarking in Chile
Chile’s stable economy and business-friendly environment make it an attractive market, but competition is fierce, and operational costs can be high. To stay competitive, companies must continuously refine their strategies by understanding how market leaders operate. Benchmarking allows businesses to compare their performance, optimize costs, and strengthen their market positioning. However, conducting benchmarking in Chile comes with its own set of challenges, from limited competitor transparency to sector-specific regulatory complexities
At Midas, we help multinational companies overcome these obstacles with precise, ethical, and actionable benchmarking insights. Whether the goal is improving cost structures, adapting pricing strategies, or enhancing operational efficiency, our tailored approach ensures businesses gain a clear roadmap to outperform competitors
Challenges of Benchmarking in Chile
- Limited Competitor Transparency – Many industries, particularly in B2B and industrial sectors, do not openly disclose key performance metrics, making direct comparisons difficult
- Regulatory & Compliance Barriers – Strict legal and ethical guidelines govern competitive intelligence, limiting the information that can be obtained through direct competitor analysis
- Strong Market Consolidation – Many industries are dominated by a few key players, making it challenging for companies to benchmark against a diverse range of competitors
Without a structured, ethical, and localized benchmarking strategy, companies risk basing their decisions on incomplete or misleading insights, leading to suboptimal business strategies
How Midas Can Help with Benchmarking in Chile?
We can help you significantly improve your performance in the Chilean market through:
- On-the-Ground Market Intelligence – Our team conducts interviews with key stakeholders, such as suppliers and distributors, to gather exclusive insights
- Competitive & Operational Benchmarking – We analyze industry leaders, pricing models, and cost structures to help companies optimize performance
- Strategic Recommendations – We translate benchmarking findings into practical strategies that help businesses improve margins and strengthen their competitive position.
With Midas, companies in Chile can benchmark with confidence, refine their strategies, and gain a sustainable competitive edge
Looking to leverage benchmarking for smarter, faster decision-making in Chile?
Case Example: Regaining Market Share Through Competitive Benchmarking in Chile
Background and challenges
A multinational mining company was losing market share in Asia to the Chilean subsidiary of another global competitor. To counter this trend, the company needed to understand key competitive factors, including:
- Customer Perception & Weaknesses – Whether customers had complaints or unmet needs that could be leveraged to regain market share
- Cost Positioning – How the Chilean competitor’s cost structure compared to its own
- Market Strategy & Partnerships – Which partners the competitor used to distribute and sell in Asia
Approach
To uncover the insights needed, we conducted a thorough benchmarking study:
- Performed secondary research to analyze industry cost structures and financial performance
- Conducted in-depth interviews with the target company, key customers, suppliers, and government authorities to assess cost positioning, sales objectives, and competitive weaknesses
- Mapped competitor partnerships in Asia to identify key distribution and sales channels
Results
We provided a clear comparison of cost structures, detailed insights into the competitor’s partnerships, and firsthand customer feedback on their product. We also developed a targeted strategy emphasizing the Chilean competitor’s higher inventory requirements and additional processing needs. As a result, the company successfully repositioned its offering, regained market share, and strengthened its competitive edge in Asia