Automotive Products Consulting, Drive Profitability in a Transforming Automotive Sector. As the industry faces the dual pressure of electrification and relentless cost optimization, you need a strategy that secures both current margins and future relevance. Midas Consulting delivers that certainty. With 25 years of experience and a Net Promoter Score of 82.2%, we help you anticipate competitor moves, optimize your distribution, and design strategies that turn market uncertainty into a competitive advantage
Some of our automotive products consulting clients include:
The Pressure Points: Navigating LatAm’s Key Automotive Market Risks
Escaping the “Cost-Down” Spiral
In a market dominated by aggressive OEM procurement targets and an aftermarket flooded with low-cost Asian imports, quality suppliers are often forced into a race to the bottom. Relying solely on product quality is no longer enough to defend your price
- Our solution: Value propositions help you quantify the hidden financial benefits of your components—such as lower warranty claims, supply chain agility, or engineering support—justifying your premium
- Our solution: Win-Loss analysis uncovers the specific reasons why a bid was lost (e.g., commercial terms vs. technical specs), allowing you to adjust your pitch for the next model year
- Our solution: Benchmarking ensures your operational costs are lean enough to compete without compromising the quality standards your brand is built on
Navigating the Technology Crossroads (ICE vs. EV)
Latin America is moving at a different speed than Europe or Asia regarding electrification. Investing too heavily in EV capacity too soon kills cash flow, but waiting too long risks obsolescence. You need to time your pivot perfectly
- Our solutions: Market analysis and market entry provide granular data on vehicle parc evolution and consumer adoption rates by country, identifying exactly when and where to deploy capital for new technologies
- Our solution: Strategy workshops align your engineering, sales, and finance teams on a unified transition roadmap, ensuring you squeeze maximum value from legacy combustion portfolios while funding the future
Defending Against Aggressive New Entrants
The Latin American market is being disrupted by the rapid entry of Chinese OEMs and parts manufacturers, who are gaining market share through aggressive pricing and improving quality. Traditional strategies are failing to hold back this tide
- Competitor analysis dissects the pricing structures, distribution networks, and government incentives of these new challengers
- Wargames allow your leadership to simulate a competitor’s aggressive market entry or a sudden tariff change, letting you test your defensive strategies in a risk-free environment before the battle for market share begins
Why choose us for automotive products consulting?
Because we know exactly what you’re going through because we’ve been there as officers, directors, and managers ourselves. Competing in the automotive and auto parts market is no easy task and we have the experience to help you out!
Here’s what some of our clients have to say:
With more than 25 years of experience, we’ve worked with some of the world’s top automotive companies. And with an 82.2% Net Promoter Score (NPS), we’re proud to deliver results that exceed expectations—anything above 70% is considered excellent!
How to move forward with our automotive products consulting:
Schedule a Call
In a brief teleconference, we’ll gather some basic information to prepare a customized proposal for you. Once you review and approve it, we’ll get started on your project
Receive Our Recommendations
We’ll keep you updated throughout the project with at least two key touchpoints:
The first one will share preliminary results, where we can fine-tune based on your specific needs
The second one will present our final recommendations
Achieve Success in the Market
With our expert recommendations, you’ll have the tools and strategies you need to thrive in the automotive industry
We’re ready when you are! Let’s work together to achieve your goals!