Adrian Alvarez, PhD

With over 30 years of experience, a PhD, and education from Wharton, Adrian leads projects in industrial products, consumer goods, and healthcare. His expertise spans Wargames, benchmarking, M&A, strategic consulting, and sales training. Adrian has led projects across Latin America, Spain, and Portugal and is a regular speaker on strategy. Fluent in five languages, he’s served on the SCIP Board and received several prestigious awards. Adrian also teaches at the MBA level in Argentina and Brazil.

Benchmarking in Argentina to Stay Ahead of the Competition

Argentina

Looking to stay ahead in Argentina’s unpredictable market?
High inflation and shifting conditions demand more than guesswork. Discover how localized, inflation-adjusted benchmarking can help you refine pricing, optimize operations, and outpace competitors—ethically and effectively.
Learn how smart benchmarking strategies are giving companies a real edge in Argentina.

Value Proposition in Peru: Increase Sales with a Compelling, Tailor-Made Offering

Looking to grow in Peru’s dynamic market?
A strong, localized value proposition is key—but many companies miss the mark due to scattered data and cultural misalignment. Learn how to craft messaging that truly connects with Peruvian customers and drives measurable results.
Explore how tailored value propositions can boost sales and strengthen brand presence in Peru.